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What’s FPRA Got to do with Teaching?

Courtney A. Barclay, Ph.D., J.D.Associate Professor of CommunicationJacksonville University I’m what you call a “pure academic.” As I made my way from undergrad (I majored in PR) to grad school, I found my passion – teaching. I continued directly into a PhD program with the goal of teaching at the college level. In my degree […]

Fostering an Exceptional Company Culture

By Karen B. Moore, APR, CPRCFounder and CEO of MooreFPRA Member Since 1989 Nearly 30 years ago, a big dream and some hard work in a one-room cottage made Moore a reality. Looking back on that time, I had no idea this company would grow into an internationally ranked integrated communications and public affairs firm. As with any endeavor, the beginning stages are always the hardest, and […]

Unmatched Networking Opportunities for a Florida PR Professional

By Ashlynn WebbFPRA Member Since 2016 The past year has been a wild roller coaster full of twists, turns and loops going more than 50 m.p.h. and it gave me a lot of challenges to face – from getting laid off from my #DreamJob to working two jobs to finding a great new job in […]

Podcasting as a PR Tool

By Heidi Otway, APR, CPRCPresident of SalterMitchell PR and Host of the Fluent in Floridian PodcastFPRA Member Since 2003 There are more than 1.7 million podcasts, and over 43 million episodes in play across the globe. Prior to COVID-19, 49% of podcast listening was done at home, 32% was in the car. If you’re considering […]

Communicating in an effective and cost-efficient way – before, during and after COVID

By Devon ChestnutCommunications Manager for Cox CommunicationsFPRA Member Since 2007 In my role of managing internal communications for more than 1,900 employees in three states, electronic communication tools have always been a critical tactic in our communication strategy. However, earlier this year, when COVID hit, electronic communication became more valuable than ever. Face-to-face and in-person […]

A message to our members about COVID-19

We are all experiencing an unbelievably challenging time. I believe that it’s in these moments of chaos that we as PR practitioners rise above and remind our company, employers, clients and even ourselves of the value we bring to the bottom line. Right now we are all being tested in ways we’ve never experienced and […]

Show a PR Colleague Some Love & Help Fund Professional Development Scholarships

Show a PR Colleague Some Love & Help Fund Professional Development Scholarships February is the month we celebrate love, and it isn’t limited to romantic relationships. It’s a time for you to show appreciation for people who are important to you. The Florida Public Relations Education Foundation is giving you an opportunity to “Show a […]

My career has strengthened since becoming a Certified Public Relations Counselor and yours can too

Jay Morgan-Schleuning, APR, CPRC Vice President, Accreditation & Certification When public relations practitioners who aren’t certified ask me about the Certified Public Relations Counselor (CPRC) designation, they typically ask if it’s worth doing. My answer is a resounding, “Yes!” And not because I’m FPRA’s vice president of accreditation and certification this year. I have grown […]

Rachel’s recap of Are Brands People? – Nathan Allebach

By Rachel Guidry — Northwest Florida Chapter | Twitter: @rachkristineg; Instagram: @rach.kristine “Over time it’s not enough to appear cool, you have to provide an experience; it’s not enough to provide and experience, you have to align with people’s values; it’s not enough to align with people’s values; you have to be relatable, then transparent, […]

Crystal’s recap of Mind the Gap: Women’s Leadership in Public Relations – Tina McCorkindale, Ph.d., APR & Rebecca Rickert

By Crystal Rothhaar, director of Communications at Senior Friendship Centers in Sarasota Member of the Central West Coast Florida Chapter   In the General Session “Mind the Gap: Women’s Leadership in Public Relations,” Tina McCorkindale, Ph.D., APR, president and CEO of the Institute for Public Relations and Rebecca Rickert, director of global communications at Prudential […]

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