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Education & PR: How to Create an Effective Strategy

Oct. 11, 2019 | 11:30 a.m. – 12:30 p.m. EDT
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In today’s abundance of data, finding the “needle in the haystack” is a common PR challenge. This webinar will cover what is needed to effectively boost your organization’s profile by understanding key strategies to benchmark against your competition and successfully engage your target audience. This webinar will also convey best practices to distribute positive content, prepare for any crisis and anticipate solutions to reemerge with a new and enhanced profile.

Michael Cinque is a Director in Meltwater’s new Strategic Accounts Division. Highly specialized in traditional PR analytics and journalist outreach and management, he has helped hundreds of clients to strengthen their awareness around earned media presence through Meltwater’s media intelligence solutions.

His expertise surrounds a data-first, highly targeted approach that has helped create synergy between PR, Marketing, and Digital departments on college and universities across the Americas.

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