October 13, 2022 @ 12:00 pm – 1:00 pm
Zoom Online
FPRA Member: $10; Future Member: $20; Students: FREE
Holly Brooks

Influencer marketing is a powerful tool that can help you reach key audiences on social media and enhance your brand’s credibility. According to Deloitte’s 2022 Digital Democracy Survey, 70% of U.S. consumers say they follow an influencer online, and one-third say social media influencers influence their buying decisions.

Join us via Zoom on Thursday, Oct. 13, to hear from Carly Riordan – a successful influencer, blogger, and author with more than 227,000 Instagram followers – on how marketing and PR professionals can partner with influencers in a way that is mutually beneficial. She will also discuss her path to becoming a full-time lifestyle blogger – and how she balances her public-facing career with her personal life.

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