By Amelia Bell, APR, CPRC (Gainesville Chapter)
Following the first general session, “Full Throttle Leadership: Lessons Learned Looking Through the Turn,” Counselors’ Network members participated in a members-only roundtable discussion with Elise Mitchell, APR, Fellow PRSA.
CN members had the opportunity talk with Elise about her experience owning an agency.
Elise gave CN members five pieces of advice for deciding whether or not to take on a new opportunity.
- Is there a market for this?
- Would someone buy this from me?
- Am I seen as credible in this space?
- Can I offer this at the right price, with the right delivery and the right quality?
- Is this a natural extension of my core mission?
About the Counselors’ Network
FPRA’s Counselors’ Network offers senior-level public relations practitioners an opportunity for professional enrichment and continuing education. Along with networking opportunities, professional development and special events, CN offers one-on-one collaboration and provides a forum for senior members to give back through mentoring and the FPRA speakers’ bureau.
CN membership is open to any FPRA member in good standing who has earned the CPRC (Certified Public Relations Counselor) credential. Additionally, members must be actively engaged in providing counseling service and have been practicing public relations for at least 10 years, three of which have been in a counseling capacity.