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In just a few short months, ChatGPT has exploded on the scene and is being used with great enthusiasm by millions—garnering national headlines and attention. What should we know about artificial intelligence (AI) as public relations professionals and marketers? Join the Space Coast Chapter of the Florida Public Relations Association for a Lunch & Learn webinar, where we will introduce the basics of AI and ChatGPT and provide an overview of what these tools are all about. Led by SCFPRA past president, Rebecca Emery APR, we’ll break down specific areas where AI may be useful for PR and marketing purposes and review ethical and legal considerations for their use. We’ll also take a closer look at AI-driven tools and platforms that can help provide inspiration. Attend this session to gain an understanding of ChatGPT and how to use AI tools and platforms with prudence and possibility!