December 15, 2021 @ 8:00 am – 9:30 am
My Office & More
122 E Main St Lakeland
FL 33801
Member- $20.00+$2.85 Fee; Non-Member $35.00+$3.77 Fee; FPRA Student Member $10.00+$2.24 Fee; Student Non-Member $15.00+$2.55 Fee; Virtual Ticket $10.00+$2.24 Fee
Jessica Lawson
863-519-0575 ext. 6196

There is a variety of research options when preparing for a campaign, but how do you turn those research results into practical tactics for a campaign?
Join us as Michele Sager, APR, will share how the water management district used a variety of research methods to prepare for an education campaign from simple phone calls to formal surveys. Learn how they used the data collected to create some out-of-the box tactics that brought successful results to their education efforts.
Attendees will leave knowing:
Research options for all budgets
How to analyze large amounts of data
Select the tactics that work best based on your research.

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