In
When:
November 18, 2020 @ 12:00 pm – 1:00 pm
2020-11-18T12:00:00-05:00
2020-11-18T13:00:00-05:00
Where:
Zoom meeting
https://www.eventbrite.com/e/creating-a-new-brand-process-and-pitfalls-tickets-121718797199
Cost:
$10 Members - $15 Guests
Contact:
Eleni Kouvatsos
941-234-2502

Name that museum! The Bishop Museum of Science and Nature (formerly known as South Florida Museum) launched its new identity in April 2019. At the age of 70, the Museum used a collaborative process and visitor research to select its new name and craft an identity to better represent its contemporary offerings. We’ll discuss elements to consider as you evaluate your own organization’s identity, lessons learned and common pitfalls.

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