Our November event is going to be out of this world! 🚀 Join us on November 10 for networking and professional development, as we hear from Marie Lewis, NASA – National Aeronautics and Space Administration’s Public Affairs Officer. Learn the communications strategies behind NASA and SpaceX’s historic mission, launching the first crewed spacecraft from the U.S. since 2011. Be sure to register!
FPRA’s annual Nonprofit Day is an opportunity for Southwest Florida’s philanthropic organizations – and those interested in learning more about SWFL’s charity landscape – to gather and learn from local industry experts on topics to enhance your community reach and impact.
Storytelling is one of the most effective ways to communicate and can be defined as “an interactive art of using words and actions to reveal the elements and images of a story while encouraging the listener’s imagination.” During this unprecedented time, the art of storytelling is crucial, reaching and engaging your audiences when we can no longer physically be with them. Studies have shown that effective storytelling will actually affect a listener or reader’s brain—it activates more areas of the brain than purely factual content. Also, as an audience listens to or reads a story, they will put themselves in the protagonist’s shoes, and areas of the brain will light up as if they are experiencing the story themselves.
In other words, storytelling is important to public relations strategies because it allows companies to better connect with their audience and ultimately stimulate the audience’s feelings, ideas, and attitudes to align with their marketing goals.
This year’s Nonprofit Day theme, “The Art of Distanced Storytelling ” will focus on providing attendees usable information on how to enhance current campaigns and use the art of storytelling in their public relations strategies for better donor engagement and retention. Speakers will be announced soon.
Speakers: Details Coming Soon
3…2…1…We have liftoff! Registration is now open for our Virtual November Space Event: “The Write Stuff”
Join us for this “out of this world” virtual panel where local communicators discuss how they tell the space story. Be sure to renew your FPRA membership – members receive a discounted rate for this event.
Experienced space communicators Chrystal Morgan – ULA, Greg Harland – NASA, Kelly Billon – Blue Origin, and Joe Mayer – LM join us for a panel discussion moderated by Space Florida’s Dale Ketcham on the evolution of communications in the new space race. We’ll learn about everything from hashtags to lunar landers from these powerhouse panelists!
SAVE THE NEW DATE!
Mapping Your Media – Navigating Through the Changing PR Landscape
Date/Time: December 8, 2020 at 8 – 11 a.m.
Location: CareerSource Southwest Florida – 6800 Shoppes at Plantation Dr. #170 – Ft Myers
$50 for members
$60 for non-members
$35 for students
*Breakfast is included