FPRA celebrated the best of the best in public relations programming at the 2014 Golden Image Awards on August 12, 2014. Below is a list of the winners. Photos from the awards gala can be viewed [...]
By Heidi Taulman, APR For an hour and half, 45 students learned from eight top Walt Disney World public relations professionals in Celebration, FL at the business center that houses the public [...]
By Devon Chestnut, APR The last session of the day featured a fireside chat with Shirley Powell, Executive Vice President of Corporate Communications for The Weather Channel Companies. The [...]
By Lila Ivey Authorities will tell you, “Writing is a cosmic art.” “Nonsense!” says author Doug Williams, and he’s got the statistics to prove it. Doug’s premise: It’s better to be effective than [...]
By Laura Kern, APR After their general session at lunch, a smaller group was able to get a little more time with two of the speakers, Deirdre Breakenridge, CEO and Director of Communications at [...]
By Stefanie Stricklin In 2012, Sachs Media Group undertook a hero’s quest while working with the Florida Department of Veteran’s Affairs (FDVA) on its rebranding mission. While the FDVA wanted a [...]
2014 marks a milestone for the Accredited in Public Relations (APR) designation. The credential celebrates 50 years in 2014. Currently, more than 5,000 public relations professionals hold the APR [...]
By Danny Kushmer Love it or hate it, search engine optimization (SEO) is an extremely effective, low-cost lead generation channel that is both under-utilized and misunderstood. Can you make a [...]
By Vickie Pleus, APR, CPRC In Tuesday’s General Session Luncheon sponsored by the Counselor’s Network, “PR & Big Data,” four industry experts addressed data analysis and its role in the [...]
By Terri Behling, APR, CPRC PR pros were the original content strategists and created long-term storylines centered on brand and found the right content creators to help craft the narrative. What [...]