On Wednesday, May 18, Jim McClellan and Nipa Eason will speak to our chapter about how to keep your creativity alive by pursuing your passion projects
$30 members, $40 non-members, $20 students
Location: Florida Health Care Association
Limited parking will be available in the paved lot and grass lot behind FHCA; there is also parking along Park Avenue and in the Kleman Plaza garage.
11:30 to noon: Check-in, mingling, lunch
12-1 p.m.: Program
A mindfulness practice can be a strategy for approaching our work and relationships with a clearer lens of observation and insight .
About this event
A regular mindfulness practice can build the skills of clarity, concentration and equanimity, skills that are valuable for leaders and practitioners in the field of public relations and communications.
As a Certified Mindfulness Coach in the Unified Mindfulness System, Kenneth Morgan-Schleuning works with clients to teach them mindfulness skills that support better communication, productivity, workplace resilience, stress management and empathic leadership.
During the May FPRA Lake County Professional Development Meeting, Kenneth will explain how to discover core mindfulness skills to help you get clear about your experience as it’s unfolding in the moment (clarity), to allow you to choose where to focus or place your attention while your experience is happening (concentration), and to strengthen your ability to be present during good and negative experiences (equanimity).
You will explore the benefits of practicing mindfulness to cultivate deeper awareness of yourself as a leader and communications professional.
As a Certified Mindfulness Coach in the Unified Mindfulness System, Kenneth works with clients in person and virtually to teach them mindfulness skills that support better communication, productivity, workplace resilience, stress management and empathic leadership. Kenneth’s career in public relations, hospitality and tourism has included roles at top tier global brands, including The Ritz-Carlton, Four Seasons, The Walt Disney Company and Visit Florida. Based in Central Florida, he is a member of the public relations leadership team at Universal Orlando Resort and an active member of the Florida Public Relations Association.
This virtual professional development session is appropriate for any student or professional in public relations or marketing.
Topic: Think Outside the Inbox: Creative Strategies for Effective Email Marketing
Date: Thursday, May 19, 2022
Time: 8:00 – 9:00 a.m.
Location: Zoom (link will be emailed to registered participants on May 18).
Patricia Crump, Digital Marketing Specialist at Pushing the Envelope, Inc.
In her role as a Digital Marketing Specialist, Patricia is responsible for the development and implementation of social media strategies (paid and organic), email marketing efforts, mobile marketing (SMS) services, and pay-per-click advertising. Patricia holds a Bachelor of Science degree in Marketing from Florida Gulf Coast University and is a member of the FGCU Alumni Association. She has 8+ years of experience successfully implementing digital marketing strategies and recently became a Meta Certified Media Planning Professional.
Pushing the Envelope, Inc. is a strategic marketing communication firm. Based in Fort Myers, the firm services clients both regionally and nationally. For more information, please call (239) 221-2858, visit GetPushing.com, or email Info@GetPushing.com.
Description: Did you know that 89% of marketers use email as the primary channel for generating leads, and an average of 306.4 billion emails were sent and received per day in 2020? Email marketing has allowed businesses and organizations to speak directly to leads, past customers and even future potential customers! Email marketing assists relationships by speaking directly to these audiences at any point that’s most convenient for them. However, In 2020, the average email-marketing open rate was only 18%. So, how can you take advantage of your email marketing strategies? Learn how YOU can make your email campaigns stand out with Pushing the Envelope’s Digital Marketing Specialist, Patricia Crump.
Event Sponsor: Thanks to our Coaching and Coffee sponsor, Grumpy Goat Coffee.
Annual Sponsors: CONRIC pr + marketing, LCEC, M&M Multimedia and Southwest Florida Business Today
Join us for an Intro to Market Research and how surveys can help your public relations efforts get noticed with market researcher, Gregory Kohs, research Biz Founder.
Arrive early for a light continental breakfast and a chance to network. The meeting will begin at 9 a.m.
Learn Social Media Trends from Andrew Selepak, Ph.D. Lunch meeting for public relations, marketing, communications professionals.
About this event
If social media trends move at the speed of light pixels, public relations practitioners and other communicators always have something to learn. Join the Volusia/Flagler Chapter of the Florida Public Relations Association (FPRA) at our professional development luncheon to hear the latest “Social Media Trends” from Andrew Selepak, Ph.D., Program Coordinator of the Master of Arts in Mass Communication program of the College of Journalism and Communications, University of Florida.
Please register by noon Monday, May 16. Walk-ins are accepted for an additional $5 fee. Lunch is included in the cost.
Network | Influence | Grow
Join us for this annual professional development seminar Friday, May 20, and hear from Florida’s top public relations professionals as they share their experience and strategies in dealing with the world’s leading communication challenges.
- $95 for FPRA members
- $105 for general public
- $20 for students
- $50 for member half-day option (8-11:30 a.m. or 11:30 a.m.-4:15 p.m.)
- $65 for non-member half-day option (8-11:30 a.m. or 11:30 a.m.-4:15 p.m.)
Ashley Jeffery, Senior Manager of Media Communications, West Florida Division of AdventHealth Ocala
Tammy Gantt, Associate Vice President, Florida Thoroughbred Breeders’ & Owners’ Association
Diversity, Equity and Inclusion
- Date: Friday, May 20, 2022
- Time: 8 a.m.-4:15 p.m.
- Location: Hilton Garden Inn, 120 E. Silver Springs Blvd. Ocala, FL 34470
Join us for a member-only Coffee Chat with Angel De La Portilla, President of Central Florida Strategies, to discuss the basics of lobbying.
About this event
What is lobbying? And what goes on behind-the-scenes as a lobbyist when state legislative sessions occur? As public relations professionals continue to play a bigger role in government affairs, it’s important to know the fundamentals of lobbying and the role this function plays in legislature. Join us on Tuesday, May 24, for a members-only Coffee Chat at the SODO Foxtail Coffee featuring special guest Angel De La Portilla- President of Central Florida Strategies.
Parking will be available at Foxtail Coffee, Prime OBGYN and Orlando Credit Union.
We’d like to thank our sponsor, Foxtail Coffee, for providing free coffee and discounts on specialty beverages.
Join us for a great lunch, networking, and an opportunity to hear from a local communications icon.
About this event
Join us for a lunch-n-learn where Bruce will discuss his local experience as Vice President of Advertising, Sales, and Marketing for Tampa Bay Times.
The annual Media Breakfast event brings local media representatives, past and present, center stage for informative conversations, insightful presentations and an insider’s look at the ever-evolving media industry.
For the second year in a row, this event will be co-hosted by the Southwest Florida Chapter of the Florida Public Relations Association and the Gulf Coast Chapter of the Public Relations Society of America.
This year’s event, “Rise & Shine – Earn the Spotlight with Media Insight,” will offer a series of segments that cover media relations from every angle so attendees will leave ready to capture the media’s attention.
Open to the public, Media Breakfast provides seasoned and young professionals, business owners, and anyone who’s looking to strengthen their media relations efforts, an opportunity to mingle with the media and ask the questions everyone wants to know about earning coverage.
Who should attend:
PR professionals looking to grow their relationships with some of Southwest Florida’s premiere media members
Anyone looking to learn how to leverage earned media as part of PR and marketing strategy
PR professionals of any experience level who want to fine-tune the skills needed to successfully build relationships with the media
Full speaker list to come soon!
Get tips on how to use podcasting to engage your target audiences.
About this event
Melissa Wissel, Communications Director for City of St. Augustine, will discuss how the City of St. Augustine leveraged a community partnership to increase storytelling and share information with its targeted audience through podcasting.
During this time more and more people are looking for companies to be better than they were before. Whether it’s in crisis or breaking into a new market segment. It’s the perfect time for your organization to be Saved by PR efforts. You won’t want to miss a half-day of engaging sessions with some of the state’s most creative and strategic storytellers and PR professionals to teach you how to be the hero of your organization.